Agile Product Owner ICP-APO

Overview

• Agile Product Owner ICP-APO
• Know the customer:
• Value is determined by the customer; therefore, the PO is keenly aware of the needs of the people to whom their products are delivered.
• Customers may be internal or external to the enterprise and may have direct or indirect relationships with the PO.
• Whether they consume products, services, systems, APIs, platforms, or other solutions, customers’ wants, needs, and preferences are continually explored by the PO.
• Know the stakeholders
  Product design and implementation must also reflect the needs of non-customer stakeholders.
• Business Owners, Lean Portfolio Management, Product Management, System Architects, and fellow POs, for example, rely on the cadence and quality of the team’s output.
• The PO identifies key stakeholders and balances their needs with those of the customer.
• Identify the problem to be solved
• Good products solve specific problems. What’s more, they solve specific problems that are worth solving.
• Identifying problems that customers want to be solved is the first element of design thinking.
• In this context, the PO discovers a range of customer needs through divergent thinking tools, then identifies the ‘jobs to be done’ that are most worth pursuing.
• Develop whole-product solutions
• Solutions that address a range of customer needs are more valuable than those that target a single need.
• POS aim to deliver whole-product solutions by understanding the desired customer experience, guiding the development of candidate designs through the Lean UX process, and delivering tested concepts that maximize customer satisfaction and loyalty.

Why Learn Agile Product Owner ICP-APO?

• Achieving the Agile Product Ownership ICP-APO certification validates knowledge to understand customer needs and effectively deliver valuable products and services through key agile practices such as adaptive prioritization and planning.